Santhosh Narayanan: There are some concerningly unrealistic expectations that up-and-coming artists place on themselves
Santhosh Narayanan: Renowned music director Santhosh Narayanan, who has been developing an extremely transparent and reasonably priced music streaming platform from India for music lovers worldwide, has now voiced concern about some of the “unrealistic” expectations that up-and-coming musicians have for themselves.

“In the past few months since we announced my music company, I have been inundated with emails and messages from so many emerging artists and performers from the Indie scene,” he said on his X timeline, sharing his opinions. They have some quite unrealistic expectations for themselves.
“All I would like to tell you future stars and legends is this,” the music director said. As long as your work is true to what you really desire as an artist, it is OK to be obscure, unimportant, or never the subject of a worthwhile conversation. The audience for the artwork is always found.
For those who don’t know, Santhosh Narayanan said in October of this year that he has started working on one of his passion projects, a music streaming platform.
“Starting one of my dream projects today,” Santhosh Narayanan said on his X timeline. establishing a very transparent and reasonably priced music streaming service from India for music fans worldwide. This platform will include a vast array of renowned artists and up-and-coming superstars.
“We will maintain artist payouts and affordable subscriptions (if any) at the forefront,” the music director, who has a reputation for promoting indie musicians and their music, said. India will be used for construction, operation, and service. In order to find worthy young talent that we want to see at the top of the administration, we will also be holding a few hackathon events. I appreciate all of your affection throughout the years, and this will be my little way to brighten your days. “Oru nalla name suggests pannunga (suggest a good name…).”
One of the best music directors in the Tamil film industry, Santhosh Narayanan has composed music for several high-profile films, such as Karthik Subbaraj’s “Retro,” which starred Suriya and Pooja Hegde, and director Pandiraj’s “Thalaivan Thalaivi,” which starred Vijay Sethupathi and Nithya Menen.
Recall that Santhosh Narayanan established Rakitaa Entertainment, his own business, last year.
Santhosh Narayanan said during the beginning of the business, “I came to Chennai in 2004 as a 20-year-old musician who was determined to establish himself in the music business. I traveled the sector for over ten years, searching for possibilities and overcoming several obstacles to demonstrate my abilities. My work as a film composer was finally made possible by those early hardships.
He continued by saying, “I realized throughout this trip that there is a need for a platform that helps worthy artists advance their careers and avoid the lengthy delays and difficulties I went through. Rakitaa Entertainment, a business I’ve been fostering over the last two to three years, is finally the realization of my ambition.”
“Rakitaa Entertainment is committed to putting musicians first, with a commitment to transparency in ownership, payments, and long-term support,” said the music director, who founded the company on his wedding anniversary. To enable our artists to utilize it as a creative playground, we are also in the midst of creating a cutting-edge studio.